AI in Pharmaceutical Marketing & Regulatory Working Group

🚀 Exciting News! The AI in Pharmaceutical Marketing & Regulatory Working Group is Officially underway! 🤖

We are thrilled to announce the successful completion of our inaugural sessions, where industry experts, marketers, and regulatory professionals came together to explore the transformative potential of AI in pharmaceutical marketing and regulatory. See a list of some of the members below. 

Throughout the first session, we discussed early experiences with AI-driven strategies, compliance issues, internal change challenges, ethical considerations and the way we see these things shaping the future of our industry. The insights and experiences shared created a solid foundation for future discussions on integrating AI in a way that enhances efficiency, maintains regulatory integrity, and, most importantly, prioritizes patient safety.

Looking ahead, we are optimistic about continuing this journey and building a future where AI is a trusted and transparent tool that drives innovation in pharma marketing and regulatory. Stay tuned for updates as we work to bring these ideas to life!

Members: 

Name Title Company
Barb Marinac Strategy Lead - Regulatory Affairs Bayer Inc. 
Betty Davis Market Specialist Klick Health 
Bryan Roman EVP, Experience Design & Technology GSW NA
Camille Kiffer Digital Transformation and Operations Lilly
Jennifer Liang Medical Information Bayer Inc. 
Jonathan Chiriboga Director, Marketing Innovation & Digital Excellence Aastrazeneca Canada
Mario Dilorio Head of Customer Engagement, Partner RXCHAINGE, bMod
Mario Farina Marketing Partner Roche
Moomal Effendi Copy and Content Strategist GSK
Natalie Bourré Healthcare Communications Consultant Marketing 4 Health Inc.
Paul Costea Systems and Process Analyst @RocheCanada Hoffmann - La Roche Ltd. Canada
Samra Rehman Marketing Manager Astrazeneca Canada
Simon Smith EVP Generative AI Klick Health
Yasmine Kollar Oncology Marketing Intern Astrazeneca Canada

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